Why This 77-Year-Old Woman’s Giant Okonomiyaki Is a Must-Try in Ehime

By Japanese Food Noodles

In the heart of Imabari City, Ehime Prefecture, lies a hidden gem known as Shoman, a beloved local eatery that has gained a reputation for serving giant, delicious okonomiyaki. The shop is run by a 77-year-old woman whose skill and dedication to making this Japanese savory pancake have made her a local legend. Despite her age, her passion for cooking remains unwavering, attracting both locals and visitors who are curious to try this unique take on an iconic dish.

Okonomiyaki, often referred to as a Japanese-style pancake or pizza, is a popular comfort food made with a batter of flour, eggs, shredded cabbage, and various add-ins like seafood, meat, or cheese. At Shoman, the size and flavor of the okonomiyaki alone make it stand out, but the experience of watching this seasoned cook prepare the dish only adds to its charm. Her recipes have been perfected over the years, and customers keep returning for the crispy, flavorful texture that pairs perfectly with the seasoned sauces and bonito flakes.

Beyond just okonomiyaki, Shoman also offers yakisoba—stir-fried noodles prepared with a delicious mix of vegetables, savory sauces, and protein options. The traditional teppan (iron griddle) cooking style used at the shop enhances the taste and aroma of the dishes, making them irresistible. Imabari, known for its rich maritime history and as a gateway to the scenic Shimanami Kaido cycling route, is now also earning a reputation for unique food experiences like this.

For those traveling through Ehime Prefecture, stopping by Shoman to taste this massive okonomiyaki is a must. The shop embodies the warmth of Japanese street food culture, offering not just a meal but a truly memorable experience. Whether you're a fan of Japanese cuisine or simply in search of something delicious and off the beaten path, Shoman is sure to leave a lasting impression.

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